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BrightGen Blog

How one real estate firm saw company-wide Salesforce adoption after making it easy to use

19th May 2020
by Julia Valentine

Company-wide Salesforce adoption isn’t something you aim for on a whim. Salesforce is a complex, powerful tool that needs to be carefully set up.

5 strategies for publishers to survive the next decade in advertising

1st May 2020
by Duncan Smith

We consider the decade of contradictions for those involved in buying and selling advertising, and how strategies for publishers will change.

3 trends are shaping advertising in the 2020s (not coronavirus!)

29th April 2020
by Duncan Smith

Before coronavirus got us all into lockdown, advertising in the 2020s was already facing significant change.

Trust is still the biggest issue for advertisers in 2020

22nd April 2020
by Duncan Smith

In this post, we consider the biggest issue for advertisers in 2020 – and how that, and any opportunity, is amplified.

Read past the headlines – how COVID-19 is changing the future of media companies

15th April 2020
by Duncan Smith

The world will probably never be the same again due to the COVID-19 pandemic. The future of media companies is uncertain.

How Salesforce Quip helps your employees work more efficiently from all over the world

7th April 2020
by Jon Maynard

BrightGen’s top tips for getting your Salesforce Lightning Bolts live on the AppExchange

31st March 2020
by Keir Bowden

BrightGen’s top tips for getting your Salesforce Lightning Bolt live on the AppExchange

How Salesforce adoption could make or break your company in turbulent times

26th March 2020
by Julia Valentine

London’s Calling 2020 – Just #AskBob

19th March 2020
by Julia Valentine

Remote working: companies who have truly adopted the cloud can reap the benefits, when there’s a new normal

12th March 2020
by Julia Valentine

Spring is in the air – Spring ’20 release notes

22nd January 2020
by Keir Bowden

Spring 20 landed on production servers around 14th February. Here is an overview of our Spring ’20 release notes webinar.

Digiday Publishing Summit Europe in Budapest

4th November 2019
by Duncan Smith

After returning from the Digiday Publishing Summit in Budapest in 2019, Duncan Smith wrote a blog covering the key themes.

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