BrightMEDIA

BrightMEDIA

Equip yourself for the new publishing ecosystem

The new rules of advertising are clear. The better your data, the more valuable you are to buyers. But many publishers still have information scattered between disparate departments, spreadsheets and emails. 

BrightMEDIA is an end-to-end ad sales solution that helps companies like yours to dissolve these silos. To unlock the value in your data. And to make every single step of the ad sales process easier and more efficient – so you can provide a superior service to your clients. Unified operations. Single source of truth. Increased advertising sales. 
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BrightMEDIA can

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Streamlined sales. Superior service. Across your organisation.

Eliminate silos. Eliminate friction.

BrightMEDIA unifies sales, service, marketing and analytics into one cloud-based platform. With inaccuracies and miscommunications eliminated, you can focus on streamlining your organisation for agile adaptation.

Cultivate collaboration

With every department plugged in to the same system, Sales can see if Finance has invoiced. Ad Ops can see what leads are close to completion. And everybody can keep in constant contact using the built-in communication tools – with everything recorded for reference.

Maintain a single source of truth

View every interaction with a customer in the same place, in real time. Quotes, orders and invoices, with custom reports and data dashboards. Easily identify cross-selling opportunities – and better serve your clients.

Upskill your sales

Create complex, cross-channel packages tailored to audiences, segments and networks. Easily offer a range of detailed quotes – that automatically feed into your revenue projections. Enable programmatic ad sales with comprehensive, custom reporting.

BrightMEDIA connects

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Adapting to change

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Revenue management 
Get a bird’s eye view of the pipeline with automated analytics and data dashboards – based on real-time data from every stage in the advertising lifecycle. 

Order management 
Complete, accurate order management from lead to cash. Automate processes, keep everybody up to speed, and ensure that money never gets in the way of giving great service. 

Fulfilment 
Streamline fulfilment with direct page planning integration to Journal Designer and MediaPlanner. Track, manage and approve content within a single system. 

Data and analytics 
Unify your data into detailed dashboards and reports – and gain unprecedented insight into your operations with integrated Salesforce Einstein Analytics.  
Find out what BrightMEDIA could do for your business. Email jakestevens@brightgen.com